Skills & Competencies for Retail Franchising Manager

Retail Franchising Manager job profile

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JOB SUMMARY for Retail Franchising Manager

Responsible for development of franchising opportunities.

JOB RESPONSIBILITIES for Retail Franchising Manager

Identifies potential franchisees through contacts within communities. Prequalifies potential franchisees prior to the application process.

Retail Franchising Manager SALARY RANGE

BASE 50%
$132,919
TOTAL 50%
$139,913
Job Level
M03
Job Code
SM15000269
Education/Degree
Bachelor's Degree
Reports To
Head of a Unit/Department

Retail Franchising Manager Skills and Competencies List

Proficiency Levels and Behavioural Indicators
Salary.com identifies five increasing levels of proficiency for each skill/competency. Some jobs require only a relatively low level of proficiency in each skill/competency, while other jobs will require a more advanced level of proficiency in the same skill/competency. These levels rate the degree of proficiency (skill level, expertise) we expect the incumbent to perform in the given skill/competency for the given job. Note that we intentionally do not associate timeframes or years of experience in performing the skill/competency because that can be misleading. Proficiency levels identify what the incumbent knows and can do rather than how long they have been doing it. Also, note that the proficiency levels are cumulative, e.g., a level 4 proficiency implies the ability to perform all the behaviors at the lower levels.
Check each Retail Franchising Manager skill and competencie below to view definitions.
INDUSTRY COMPETENCIES JOB FAMILY COMPETENCIES CORE COMPETENCIES
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7 hard skills or competencies (industry competencies) for Retail Franchising Manager

1 Industry Competency – Retail Industry
Proficiency Level -3
Skill definition-Applying comprehensive knowledge of retail principles, inventory management, pricing strategies, and consumer behavior to effectively manage and operate retail businesses.
Level 1 Behaviors
(General Familiarity)
Identifies and explains the characteristics and key features of various retail business models.
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Level 2 Behaviors
(Light Experience)
Gathers and compiles data about key competitors for a specific of product.
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Level 3 Behaviors
(Moderate Experience)
Deploys inventory management strategies to ensure product availability and minimize disruptions.
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Level 4 Behaviors
(Extensive Experience)
Leads the implementation of omnichannel retailing to ensure seamless and consistent brand experience for customers.
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Level 5 Behaviors
(Mastery)
Expands market presence through the strategic utilization of cutting-edge technologies, such as online platforms.
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2 Industry Competency – Retail Strategy Management
Proficiency Level -2
Skill definition-Developing and implementing retail strategies, to support the strategic decisions and actions that effectively enhance the sales and growth of an organization.
Level 1 Behaviors
(General Familiarity)
Identifies the factors that may impact retail strategies, including consumer preferences and macroeconomic influences.
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Level 2 Behaviors
(Light Experience)
Follows our organization's core values and objectives when managing the retail strategy.
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Level 3 Behaviors
(Moderate Experience)
Implements retail promotional plans and strategies to ensure customer loyalty and retention.
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Level 4 Behaviors
(Extensive Experience)
Manages the physical and digital retail strategies to deliver a multi-channel experience for customers.
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Level 5 Behaviors
(Mastery)
Determines actionable visions and manageable strategies that may reach multiple customers in a retail landscape.
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3 Retail Franchising Manager - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Retail Franchising Manager
Proficiency Level - 4
5 Competency for - Retail Franchising Manager
Proficiency Level - 5

2 general skills or competencies (Job family competencies) for Retail Franchising Manager

1 Job Family Competencies – Licensing Management
Proficiency Level -3
Skill definition-Ability to participate in and oversee the acquisition, tracking, compliance and optimization of licenses for various assets within our organization.
Level 1 Behaviors
(General Familiarity)
Lists the major activities involved in licensing management.
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Level 2 Behaviors
(Light Experience)
Maintains up-to-date records of licensing agreements, renewals, and compliance activities.
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Level 3 Behaviors
(Moderate Experience)
Negotiates licensing agreements with suppliers and vendors to manage and protect our intellectual property.
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Level 4 Behaviors
(Extensive Experience)
Implements advanced automation solutions for meticulous licensing tracking.
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Level 5 Behaviors
(Mastery)
Develops customized software tools and solutions tailored to the organization's unique licensing management requirements.
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2 Job Family Competencies – Brand Management
Proficiency Level -3
Skill definition-Strategizing and evaluating brands in terms of positioning and target customers to ensure products and services highlight the quality of the brand.
Level 1 Behaviors
(General Familiarity)
Explains the basic principles and concepts of brand management.
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Level 2 Behaviors
(Light Experience)
Participates in daily activities of brand management to provide best deals.
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Level 3 Behaviors
(Moderate Experience)
Handles day-to-day functions of brand marketing activities.
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Level 4 Behaviors
(Extensive Experience)
Defines and implements brand marketing plans for various products/services.
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Level 5 Behaviors
(Mastery)
Designs brand strategies to drive volume and profitability.
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3 Retail Franchising Manager - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Retail Franchising Manager
Proficiency Level - 4
5 Competency for - Retail Franchising Manager
Proficiency Level - 5

10 soft skills or competencies (core competencies) for Retail Franchising Manager

1 Core Competencies – Business Acumen
Proficiency Level -3
Skill definition-Insight into our organization's business, goals, and values. Ability to design and implement initiatives that facilitate successful outcomes.
Level 1 Behaviors
(General Familiarity)
Describes the market conditions that impact the business.
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Level 2 Behaviors
(Light Experience)
Collects and compiles competitor information for competitive analysis.
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Level 3 Behaviors
(Moderate Experience)
Communicates financial insights that positively influence the business plan development process.
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Level 4 Behaviors
(Extensive Experience)
Evaluates and explains the financial aspects of a business initiative to different teams.
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Level 5 Behaviors
(Mastery)
Champions organizational change and digital transformation to drive higher business performance.
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2 Core Competencies – Budgeting
Proficiency Level -2
Skill definition-Applying specific policies, tools and practices to plan and prepare projected revenues, expenses, cash flows, and capital expenditures.
Level 1 Behaviors
(General Familiarity)
Describes the procedures for capital and expense allocation and budgeting.
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Level 2 Behaviors
(Light Experience)
Gathers data from financial statements to help create budget plans and improve budgeting strategies.
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Level 3 Behaviors
(Moderate Experience)
Implements strategic operational efficiencies and techniques for conducting successful budgeting.
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Level 4 Behaviors
(Extensive Experience)
Evaluates past decisions on budgetary considerations to improve the budgeting process.
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Level 5 Behaviors
(Mastery)
Develops financial models to support the strategic improvement of our budgeting processes.
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3 Retail Franchising Manager - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Retail Franchising Manager
Proficiency Level - 4
5 Competency for - Retail Franchising Manager
Proficiency Level - 5

Summary of Retail Franchising Manager skills and competencies

There are 7 hard skills for Retail Franchising Manager, Retail Industry, Retail Strategy Management, Retail Business Development, etc.
2 general skills for Retail Franchising Manager, Licensing Management, Brand Management.
10 soft skills for Retail Franchising Manager, Business Acumen, Budgeting, Planning and Organizing, etc.
While the list totals 19 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Retail Franchising Manager, he or she needs to be skilled in Business Acumen, be proficient in Budgeting, and be skilled in Planning and Organizing.

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